The Innovation Cycle

Innovation begins with an idea. However, having an idea and putting it into action is not as simple as one might think. There is a natural progression of growth for ideas, and it’s outlined by what what is referred to as the Innovation Cycle. There are three steps in the Innovation Cycle: Ideation, validation, incubation and acceleration. NAB supports the cycle with a number of initiatives: Ideation - NAB supports ideation with its annual PILOT Innovation Challenge. Validation & Incubation - NAB has invested in and supports newly formed companies with support post-Challenge, as well as through the NAB Futures show and Futures Park at NAB Show. Acceleration - SPROCKIT, with support from NAB, matches market ready companies in the [...]