Coronavirus Response Toolkit for Broadcasters

The COVID-19 Era Demonstrates the Need for Next Gen TV Tools

New opportunities often arise from setbacks. As COVID-19 continues to disrupt our existing way of conducting business, new trends and habits in media consumption are taking root. The changes in behavior we are seeing now are likely to have a lasting impression on the media marketplace. Broadcasters have always served their communities during disasters, and the present circumstances are no exception. While viewers are tuning into broadcast television now more than ever, viewers are also turning to streaming services. Serving [...]

By |April 9, 2020|Blog|