Rich

About Rich Johnson

Rich Johnson is the Coordinator of Digital Platforms for PILOT. He develops the PILOT website, runs our social media accounts, shoots and edits InnoMinutes and manages Broadcast Blog.

PILOT Gateway Toolkit License Agreement for Hackathon

PILOT GATEWAY TOOLKIT LICENSE AGREEMENT FOR HACKATHON NAB agrees to provide ‘You’ (or ‘Your’) a limited license to utilize the PILOT Gateway Toolkit (hereafter Software) for Noncommercial development use. This license shall begin on October 23, 2017 and terminate November 4, 2017. NAB MAKES NO WARRANTY OR REPRESENTATION THAT USE OF THE SOFTWARE WILL MEET [...]

By |August 21, 2017|Hackathons|Comments Off on PILOT Gateway Toolkit License Agreement for Hackathon

Raycom’s National Investigative Unit

Raycom Media has introduced a national investigative unit led by award-winning journalist Lee Zurik. The unit will use their large broadcast and digital footprint to produce locally focused stories of national importance. Why is it important? The unit will spotlight national issues but take them "outside the beltway of Washington" and ask how they will [...]

By |March 28, 2017|Innovation Stories|Comments Off on Raycom’s National Investigative Unit

Entercom’s Content Innovation Group

Entercom has launched the Content Innovation Group dedicated to providing a richer experience for their listeners both on-air and via digital channels. The new team will focus on pushing out original content as well as national syndication of compelling local content. Why is it important? Entercom's Content Innovation Group is widening the scope of radio. Liana [...]

By |January 30, 2017|Innovation Stories|Comments Off on Entercom’s Content Innovation Group

Premion OTT Advertising

Premion, a division of TEGNA, is an OTT advertising services platform that offers local and regional advertisers access to premium, long-form episodic content. Why is it important? The media landscape extends into online platforms and broadcasters are a part of that shift. TEGNA, through Premion, is generating new revenue from OTT services by providing local [...]

By |November 2, 2016|Innovation Stories|Comments Off on Premion OTT Advertising

Local News VR Mini-doc

Tegna owned KING 5 produced the first virtual reality mini doc in local news. The story, Under the Bridge, focused on Tina, a homeless woman who makes her home in an unsanctioned homeless encampment in Seattle known as "The Jungle." https://www.facebook.com/KING5News/videos/10154318990251476/ Under the Bridge, a 360 mini-doc created by KING 5's Matt Mrozinski and Toby Rigby, [...]

By |January 20, 2017|Innovation Stories|Comments Off on Local News VR Mini-doc

Watermark Testing for Next-Gen TV

A consortium of broadcasters are collaborating with software company Verance to conduct an on-air test of an audio watermarking solution that will help broadcasters tailor their content towards viewers and better measure activity. Why is it important? The project aims to provide "...a better consumer experience for broadcast viewers, with personalization and greater access to [...]

By |April 4, 2017|Innovation Stories|Comments Off on Watermark Testing for Next-Gen TV

NextRadio Introduces Streaming Functionality

NextRadio has introduced streaming functionality to its app that combines internet functionality with over-the-air radio. Why is it important? By providing a streaming service alongside OTA radio, NextRadio is giving Apple users access to local radio they may otherwise have been unable to get. The streaming service allows NextRadio's users to access out of market [...]

By |August 1, 2017|Innovation Stories|Comments Off on NextRadio Introduces Streaming Functionality

NBC 10 Generation Addiction

NBC 10 Philadelphia (WCAU) produce a powerful digital first multimedia story called Generation Addicted that explored the Philadelphia opioid crisis. The report told the stories of addicts, families, and law enforcement by blending video, text, illustrated stories and a half hour on-air special. NBC 10 won the 2017 Murrow Award for Excellence in Innovation for their [...]

By |April 25, 2017|Innovation Stories|Comments Off on NBC 10 Generation Addiction

Innovation Challenge FAQ

The PILOT Innovation Challenge is looking for ideas for unconventional ways broadcasters and other local media can serve their communities. On this page, we've compiled a list of frequently asked questions to help you with your submission. We'll update this list as new questions come in, but if you have a question that isn't listed [...]

By |July 11, 2017|Innovation Challenge 2017, Blog|Comments Off on Innovation Challenge FAQ