tariqnab

About Tariq Mondal

Tariq Mondal is the Director of Advanced Technology at the National Association of Broadcasters.

The Big Data Problem

We've been looking at some of the best papers from the Proceedings of the upcoming 2017 Broadcast Engineering and IT Conference (BEITC). In this post, Tariq Islam looks at Aaron Edell's paper: All Media and Entertainment Companies have a Big Data Problem. You can preorder the Proceedings now to get the full paper, along with 95 other papers [...]

By |March 29, 2017|Proceedings, Blog|Comments Off on The Big Data Problem

Desire to Get Free Content Opens up New Opportunity for ATSC 3.0

Nielsen recently published a report entitled Video on Demand: How Worldwide Video Viewing Habits are Evolving Amid an Evolving Media Landscape. The report reveals that 68% of North Americans don't mind viewing advertisements as long as doing so allows them to stream quality programming for free. This probably isn't surprising, as YouTube and other OTT [...]

By |April 26, 2016|Blog, Television|Comments Off on Desire to Get Free Content Opens up New Opportunity for ATSC 3.0

Beyond 5G: Technical and Regulatory Trajectories

Beyond 5G: Technical and Regulatory Trajectories As 5G mobile broadband service is on its course to be deployed later in this decade, researchers and industry visionaries have started thinking about what might follow thereafter. Many define this phase as “Beyond 5G” (B5G), which means wireless communications technologies that are likely to be introduced [...]

Multi-Screen Advertising is the New Norm

Multi-Screen Advertising is the New Norm The broadcast industry is moving towards integrated multi-screen advertising. Recent Nielsen and comScore studies have shown that viewers are more engaged and more likely to watch TV programming longer while using second screen apps. A 2014 Nielsen study, conducted in Canada, shows that the spending/revenue of multi-screen campaigns will [...]

By |November 17, 2015|Blog, Television|0 Comments

Engaging TV Audience with Social Media: Statistics and Opportunities

Engaging TV Audience with Social Media: Statistics and Opportunities Studies show that the TV audience’s size and engagement are highly correlated with the audience’s social media activities about the show. Recent data also show that time-shifted viewing of TV programs is on the rise. Together, these factors are creating new opportunities for the broadcast industry. Nielsen has published [...]