In June of 2016, E.W Scripps continued its push into podcasting by acquiring Stitcher, the free app that streams more than 65,000 podcasts. Stitcher has 8 million registered users and is installed in about 50 car models.
Why is it important?
New digital services compete in the space that was once dominated by the AM and FM bands. With the acquisition of Stitcher, Scripps is expanding into other distribution channels to reach listeners.