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Targeting the professionals who drive digital for local media, this event brings them (digital officers, managers, general managers, account managers) together for an interactive discussion of digital trends and strategies for local markets. A diverse combination of bright minds and experts will discuss how future technologies will impact local media and what needs to be done now to take advantage of the opportunities.

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Session Schedule:

Sunday

9:00 – 9:05 am Welcome and Introduction

9:05 – 9:45 am Tradition in Transition: The State of the News Media

9:45 – 10:20 am Smart Home Technology – How Media Companies Are Seizing This Opportunity

  • Nancy Lane, President, Local Media Association (moderator)
  • Ian Stinson, Senior Director Digital Audience for Television, Cox Media Group

10:40 – 11:20 am The Future of Local News

  • Bob Papper, Distinguished Professor Emeritus of Journalism, Media Studies, and Public Relations, Hofstra University (moderator)
  • Mark Neerman, News Director News3 Las Vegas/CW Las Vegas, Sinclair Broadcast Group
  • Elizabeth Osder, Head of Revenue, LAKANA
  • Debra Wenger, Assist Dean for Innovation & External Partnerships and Assoc. Professor of Journalism, The Meek School of Journalism and New Media, University of Mississippi

11:20 am – 12:00pm Digital Advertising: Landscape and Case Studies

1:30 – 2:15 News on Facebook: An Update from the Facebook Journalism Project

2:15 – 2:50 AI for the Local Media Market

3:20 – 4:40 New Business in Connected Car

4:40 – 6:00 DFX Reception

Monday

10:40 am – 12:00 DFXtra: Digital Leaders Take Charge – President and CEO Panel

1:30 – 2:50 DFX ENGAGE! Blockchain in the Advertising Ecosystem

More details to follow