We’ll showcase and analyze some of the best practices used by local media to grow audiences, monetize, acquire email addresses and more.
Separate registration is required to attend this workshop.
Wednesday, October 18
|1:00 PM||What does Facebook have to do with email?|
David Arkin, Chief Content Officer, Local Media Association
|1:30 PM||Sponsored Content: Who’s Making Money?|
|2:15 PM||Grow Your Audience Using Available Data|
Adam Ostrow, Chief Digital Officer, TEGNA
|2:45 PM||Video and Facebook: What’s Your Plan?|
Jon Forsythe, Director of Editorial Video, McClatchy Video Lab
|3:30 PM||Leveraging Facebook, Crowdtangle, Instagram, and More |
Moderated by Josh Mabry, Facebook News Partnership Team