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How can local TV newsrooms use the interactive opportunities within the NextGen TV technology to engage audiences with news and information as more stations across the country roll out the ATSC 3.0 standard? In this demonstration, leaders from The E.W. Scripps Company and Fincons walk through a concept that leverages the interactive applications for the new television standard, combining broadcast and broadband to engage and educate viewers in new ways. You will get a front-row seat to this innovative application through a real-time demo covering the important topic of news literacy in partnership with the News Literacy Project.

After the demonstration, join the breakout session (password Vegas2021) with the people who designed and built the application

Speakers: