Haystack TV, a personalized video news platform, has partnered with the Meredith Corporation to offer local news on OTT and mobile to 12 million U.S. homes.
Why is it important?
The way we consume media is changing, with millennials in particular choosing to get their news via OTT services. By partnering with Haystack, Meredith will distribute its local news in 12 U.S. markets via Haystack’s app to provide trusted local news to consumers.
Note: PILOT became an investor in Haystack TV in February of 2016