Local radio and television broadcasters continually develop and invest in new technologies that allow them to provide the news, entertainment and emergency information viewers and listeners rely on every day. Through innovation, local broadcasters keep communities safe, informed and entertained. With social media, over-the-air broadcasts, internet services, mobile applications and other emerging technologies, broadcast innovators are able to identify and create new opportunities to deliver these services to their communities.
The ABC TV Station Group Goes After Mobile Millennials with Localish
The station group’s digital brand produces series that highlight local stories with national appeal. For ABC’s owned television stations, small digital stories are making a big impact. ABC launched the digital media brand [...]
Hubbard Broadcasting Launches Streaming App
Jeremy Sinon, Vice President of Digital Strategy for Hubbard Radio, explains how Hubbard launched its own streaming platform. The platform has increased listener engagement and usability.
Millennial-focused Network Newsy Rolls Out on Facebook Portal Devices
The Scripps’ owned video news channel has long pursued a robust presence on OTT platforms. The video news channel Newsy is the first news brand on Facebook Portal. The video news provider Newsy, [...]
In Washington, WJLA’s App Makes Traffic Reports Personal
Traffic Watch 7 allows users to tap into traffic information pertinent to their favorite routes. The Traffic Watch 7 app provides users tools to customize the experience As any commuter well knows, being [...]
Hubbard Radio Rewards Listeners for Tuning in on Digital Platforms
Hubbard stations have rolled out a rewards program that unlocks prizes when digital audiences hit listening milestones. Hubbard’s listeners rewards program has increased traffic to the group’s individual radio stations' streams and apps [...]