Local radio and television broadcasters continually develop and invest in new technologies that allow them to provide the news, entertainment and emergency information viewers and listeners rely on every day. Through innovation, local broadcasters keep communities safe, informed and entertained. With social media, over-the-air broadcasts, internet services, mobile applications and other emerging technologies, broadcast innovators are able to identify and create new opportunities to deliver these services to their communities.
Beasley Media Puts Innovation and Disruption in Students’ Hands
Through a partnership with UNLV, the radio station operator tasked students with transforming the industry. Furthering innovation and next-gen leaders in broadcasting, the radio operator Beasley Media Group is tapping University of Nevada [...]
Radio Woodstock Turns to Listeners to Maintain Its Independence
Adding listener support to its revenue stream has enabled WDST to shorten commercial breaks and maintain its eclectic format. Radio Woodstock’s hybrid business model reinforces its bond with the community At a time [...]
KUSA Provides Full Transparency with Clear Mobile Studio
TEGNA’s NBC affiliate in Denver is broadcasting interviews live from a studio on wheels. Using its mobile studio, KUSA interviewed a former Scientologist in front of one of the organization’s church KUSA-TV Denver [...]
WGME Makes Weather Reporting a Community Event with Mobile Green Screen
Acting as a pop-up set, the green screen has enabled the station to air weather reports from kayaks and golf courses as well as snowstorms. : WGME’s mobile green screen enables meteorologists to take [...]
WTVD Uses AR to Drive Home the Dangers of Severe Weather
The North Carolina ABC-owned station used AR in advance of Hurricane Florence to illustrate the threat of storm surge. WTVD used AR to emphasize how dangerous storm surge can be For all the [...]