Rethinking Local TV Advertising with ATSC 3.0
The advertising community is following developments in local TV and ATSC 3.0 with growing interest as this new platform promises the market reach of broadcast combined with the targetability and accountability of online services. News of industry commitments to roll-out ATSC 3.0 (as “Next Gen TV”) services this year to well over 40 markets, coupled [...]
Getting to Know the PILOT Innovation Challenge Winners
The development phase of the 2019 PILOT Innovation Challenge is complete. The winning teams have built their prototypes in response to the challenge prompt: Build an AI character that can have conversations with individual viewers, listeners or consumers. Broadcasters should be able to define and train the character’s personality. On October 21, 2020 at 3 [...]
Converting to IP-based TV Production
IP is the new black magic in the media industry. It is flexible, scalable, agnostic and (in some cases) less expensive; it generates less heat and takes less space than its predecessor broadcast systems. It also allows facilities to be future-proofed, and workflows to be disrupted and turned on their ear with relative ease. [...]
Proceeding with the 2020 NAB BEITC Proceedings
The 2020 Proceedings of the Broadcast Engineering and Information Technology Conference (BEITC) will have a treasure trove of archived technical content from the NAB Show, which is true every year. This one, however, won’t be like any other Proceedings of the past, which will be explained below. But to fully appreciate the new innovative [...]
The Promise of Voice-Assisted TV
At CES 2020, voice-assistant technology continued to proliferate, fueled significantly by the growth of the internet of things (IoT), but with television also being an important part of this expansion. Among the major players, voice technologies from Amazon, Google and Samsung are being integrated into TVs. To date, these systems assist TV remote control, enabling [...]
Can Broadcasting Benefit from Neon’s Artificial Humans?
Neon, an independent startup backed by Samsung, showed humanlike computer agents at CES 2020. These digital avatars follow commands, make facial expressions, and can converse with a real human in different languages. Neon calls them artificial humans or NEONs. These are, however, not humanlike physical robots; they are merely realistic, AI-powered 2D avatars displayed on [...]