Media Monitoring with Big Data: Opportunities and Challenges
Media Monitoring with Big Data: Opportunities and Challenges What would marketing strategists do if every second of all broadcast television, broadcast radio, and social media posts were available in real time for analysis? How would advertisers react if the transcripts of all the TV and radio broadcast information were available in addition to video [...]
RDS2 Demonstrated at 2015 RDS Forum Meeting
RDS2 Demonstrated at 2015 RDS Forum Meeting For nearly three decades the Radio Data System (RDS) digital FM subcarrier has been providing FM broadcasters the ability to transmit a digital data stream to listeners. Developed in Europe, RDS was slow to take hold in the U.S. at first, but the introduction of digital radio [...]
Low-power FM Proponents Seek Power Increase
Low-power FM Proponents Seek Power Increase Low-power FM (LPFM) stations are increasing in number as a result of the FCC’s October 2013 filing window for new LPFM applications. The most recent “ Broadcast Totals” published by the FCC (dated March 31, 2015) show 1,029 licensed LPFM stations which is an increase of 255 from one [...]
Is Broadcast Part of the Solution to Internet Traffic Congestion?
Is Broadcast Part of the Solution to Internet Traffic Congestion? Akamai’s Chief Architect Will Law talked about the trends of Internet connectivity at the ATSC Broadcast Television Conference held on May 14, 2015 in Washington DC. He identified that delivering high quality video will be a challenge to the Internet infrastructure in the future, and [...]
Examining Ratings Watermarks: Voltair and the PPM
One of the most notable technology issues in the radio industry recently regards the consistency in performance of Nielsen Audio’s (formerly Arbitron’s) Personal People Meter (PPM) TM audience ratings system across various radio formats and/or different listening environments. Broadcasters have lodged complaints about the PPM’s accuracy in these respects almost since its introduction in 2007, but more recently the concerns [...]
First HDR/WCG Television Ecosystem Established
First HDR/WCG Television Ecosystem Established At the 2015 NAB Show, Dolby Laboratories announced that it had established the first video high dynamic range and wide color gamut television ecosystem, combining content creators with a content distributor and TV display manufacturer, all deployed around its proprietary video format called Dolby Vision. The Ultra High-Definition (UHD) video space [...]