Digital Leadership Award
Lora Dennis serves as the executive vice president of Digital Media for NBCUniveral Local, where she leads the editorial, design and product development strategy, audience development, marketing coordination and business operations for all NBCUniversal station and local networks’ websites, mobile apps, social media and distributed platforms. Additionally, she oversees the division’s multiplatform news team that supports the company’s broadcast TV stations, regional sports networks and New England Cable News (NECN) network. Since joining the division in 2012, she has helped the group grow its digital footprint to 17 platforms, more than quadruple its audience, and recently launched new, best-in-class designs for desktop and mobile web sites on a unified content management system for the nation’s only local English and Spanish language news product.
With more than 25 years of local news experience in her career, Dennis has been recognized with several journalism awards, including the Alfred I. duPont Silver Baton Award and The Alliance for Women in Media Gracie Award, and was a finalist for the Goldsmith Award for Investigative Reporting.
Dennis is a mentor/advisor for the Comcast NBCUniversal SportsTech Accelerator and a member of the NAB Digital Officers Committee.