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Broadcast TV (the Platform) and “A Christmas Carol”
Consultant Shelly Palmer’s recent piece, "TV: The Platform vs. The Artform," is a cautionary tale. Making the case that the TV "platform," meaning traditional broadcast television stations and networks (along with cable networks), "has damaged [...]
The NextGen TV Surge
During this pandemic we don’t typically like to hear of a surge. But as it relates to NextGen TV the surge is a good thing. It means new and improved broadcast television offerings in more and more [...]
Smart Speaker or Voice Platforms? Words Matter
Words matter (in more ways than one) when talking about or talking to smart speakers. Simply calling these devices that sit on our desks and counters a “speaker” evokes the idea of a one-way engagement [...]
Here We Go Again—Another Broadcast Television Transition for Consumers
For those immersed in new technology for broadcasting, ATSC 3.0 and Next Generation TV are nothing new, as we’ve been working with the associated technological standards, equipment development and policy issues for over a decade. [...]