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Experiencing the Olympics in 8K in NAB’s Lab
NAB collaborated with Intel to bring a demonstration of glass-to-glass 8K content originating from the 2024 Olympic Games in Paris to the PILOT Innovation Lab at NAB’s headquarters in Washington, D.C.
HDR Accentuates the Highs and Lows of the Olympics
NBC is offering advanced audio and video formats, including HDR, in select markets. In Washington, D.C., HDR (in the form of Dolby Vision) and advanced immersive audio (in the form of Dolby Atmos) were added to the NBC O&O station WRC on the ATSC 3.0 lighthouse hosted by WHUT just days before the Olympics Opening Ceremonies.
Brazil and ATSC 3.0: Goooooooaaaalll!
In the Broadcast Olympics, Brazil takes the Gold Medal with ATSC 3.0’s Physical Layer The “About” section of the ATSC home page describes ATSC as “an international (emphasis added), non-profit organization developing voluntary standards for [...]
BPS Testing is Underway – A Progress Report Q2 2024
As previously covered, the Broadcast Positioning System (BPS) uses ATSC 3.0 to deliver a complementary position, navigation and timing (PNT) solution to augment GPS. Following lab testing in 2023, BPS was deployed on a live broadcast station in the Washington, D.C., market. Having BPS on the air allows for comprehensive validation and testing, and the NAB Technology team is proud to report on some of the initial test results.